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Brand Benefits

Quality Assurance

The Whirlpool brand is supported by one of America's strongest companies, WHR on the New York Stock Exchange, over 10 billion annual revenue and marketed in over 170 countries.

Our products are designed and manufactured to support the Vision and Brand position of high quality, innovative, modern, stylish products that deliver extraordinary productivity.


Whirlpool® Vision

Whirlpool® has a vision targeted to reach the American consumer.

Every Home...Everywhere with Pride, Passion and Performance

"Comforts of Home From Whirlpool® Cooling & Heating"